Last Updated: November 2026 | Commissions checked on each program’s official affiliate or partner page.

Which crypto and Web3 affiliate programs are worth promoting, and what do they really pay? Exchanges still pay the most: KuCoin pays up to 60% of your referrals’ trading fees, and Binance, Bybit and Kraken pay up to 50%. Outside the exchanges, the numbers are smaller but easier to earn: Trezor pays up to 15% per hardware wallet sale with a 30-day cookie, Ledger starts at 10% paid in BTC, and swap services like Changelly share up to 50% of their fee. Below are the verified rates, payout rules and approval requirements for 11 programs across exchanges, wallets, swaps and crypto lending, so you can pick the ones that fit your audience.

Key Takeaways

• Highest published rate: KuCoin, up to 60% of trading fees at its top level, with commission credited daily (T+1).

• Best for US and beginner audiences: Coinbase (50% of fees for 3 months, via Impact) and Kraken (up to 50%, fiat payouts via Impact).

• Best Web3 picks for non-traders: Trezor (up to 15%, 30-day cookie) and Ledger (10% to start, paid in BTC) pay on hardware wallet sales.

• Swap services pay on volume: Changelly shares up to 50% of its fee (about 0.125% of exchange turnover by default); ChangeNOW pays 0.4% of each completed crypto-to-crypto swap.

• We dropped figures we couldn’t verify, including the old “$10,000–$50,000 per month” earnings claims, eToro’s “$200 CPA” and Nexo’s “$100 per referral”.

Crypto and Web3 Affiliate Programs Compared (2026)

Data checked 31 Oct 2026 on each program’s own affiliate page, help center or terms. Exchange tier figures for Binance, Bybit, Coinbase and Kraken were re-checked during the week of 27 Oct 2026. Rates vary by country, and many programs hold back exact terms until you’re approved.

How Crypto Affiliate Programs Pay

Crypto programs use three payment models. Exchanges pay a share of the trading fees your referrals generate, so a handful of active traders can out-earn hundreds of one-time sign-ups, and the top tiers depend on volume and the number of new traders you bring. Hardware wallets pay a percentage of each sale, which suits review sites and educational channels whose readers buy once and don’t trade much. Swap services and lending platforms pay a slice of volume or interest, which works best when you can embed a widget or reach an audience that moves coins often.

If you mainly cover exchanges, our list of the best crypto affiliate networks goes deeper on Binance, Bybit, OKX and Bitget tiers. This page adds the wallet, swap and lending programs that fit a wider Web3 audience.

1. Binance: Best for Large Trading Communities

Binance evaluates affiliates automatically every three months, and its tier table is public. On Spot and Margin you start at 20%, then move to 30% ($200K referral volume plus 3 new traders), 41% ($2.5M plus 10) and 50% ($30M plus 15). On Futures you start at 10% for one year, then earn 30%, 40% or 50% at $1M, $25M and $500M in volume. From Tier 1 there’s no time limit on commission. For the formal affiliate program, Binance asks for more than 5,000 social followers or a trading community of 500+ members. Binance.com isn’t open to US users.

• Commission: Spot 20% to 50%; Futures 10% to 50%

• Duration: no time limit from Tier 1

• Payout: settled hourly to your Binance account

• Requirements: 5,000+ followers or a 500+ member community

2. Bybit: Best for Derivatives Traders

Bybit’s program is built around futures traffic. You earn up to 50% of the trading fees on your referrals’ taker volume, your rate rises as your network grows, and commission continues for the lifetime of each referral. Earnings are calculated in real time and settled T+1 to your wallet. Bybit says there’s no minimum follower count and joining is free, and affiliates get a dedicated account manager. Besides futures and spot, you can promote Bybit Earn products and the Bybit Card.

• Commission: up to 50% of taker fees, tiered

• Duration: lifetime

• Payout: T+1 to your wallet

• Requirements: no minimum follower count

3. KuCoin: Highest Published Exchange Rate

KuCoin rebuilt its levels in September 2025, and it now publishes the highest headline rate on this list. New affiliates start at LV1, 40%, and can upgrade the next day once they hit a target in any 30-day window: LV2 (50%) needs 7 new invitees and 666,000 USDT in trading volume, and LV3 (60%) needs 34 invitees and 6,666,000 USDT. Quarterly reviews can move you up or down, and affiliates who miss LV1 for two quarters drop to 15%. Commission covers spot, futures and margin trades and lands in your KuCoin account on T+1. You need advanced KYC to join, and the program isn’t open to residents of Belgium, Turkey, France or the Netherlands. KuCoin also bans bidding on its brand in search ads.

• Commission: 40% (LV1), 50% (LV2), 60% (LV3)

• Extras: second-tier commission on sub-affiliates and a referral link with custom invitee cashback

• Payout: T+1, to your KuCoin master account

• Requirements: advanced KYC; not available in BE, TR, FR or NL

4. Coinbase: Easiest Approval for US Audiences

Coinbase runs its program on Impact, so it’s the simplest pick if you already work with traditional affiliate networks. You earn 50% of each referral’s trading fees for their first three months, with no cap on referrals, and you’re paid in your local currency by PayPal or bank transfer. The three-month window is the catch: Coinbase pays well up front but stops after that, unlike Bybit or Binance’s higher tiers. Terms can differ for EU/EEA activity under MiFID rules.

• Commission: 50% of trading fees for 3 months

• Network: Impact

• Payout: PayPal or bank, local currency

5. Kraken: Best for Fiat or USDC Payouts

Kraken says it has paid partners $65M in commission since 2023. Top partners earn up to 50% revenue share on eligible volume across Kraken, Kraken Pro and Kraken DEX, and Kraken Prop pays 25%. Creators and trading communities apply in-house and are paid in USDC, while media networks and content sites join through Impact and can take fiat to a bank account. Final rates, revenue share or CPA, are negotiated per partner, and Kraken usually replies within five business days.

• Commission: up to 50% revenue share; Kraken Prop 25%

• Payout: USDC monthly or on demand, or fiat via Impact

• Approval: reply within about 5 business days

6. Ledger: Hardware Wallet Commissions Paid in Bitcoin

Ledger’s affiliate program is aimed at bloggers, YouTubers and crypto companies that teach self-custody. You start at 10% commission on every sale, calculated on the net amount after VAT and shipping, and Ledger says rates grow as the partnership does. There’s no cap on sales. Earnings are paid in BTC, usually every Monday, once your balance reaches €50; if you want US dollars, Ledger also runs a program on Impact. Commission can be reversed if an order is cancelled within 30 days, and sales only count through your own link, so cookie-blocking browsers can cost you credit. Ledger’s separate “refer a friend” scheme is for customers, not affiliates.

• Commission: 10% of net sales to start, rising with performance

• Payout: BTC, usually weekly; €50 minimum; USD through Impact

• Reversals: cancelled orders within 30 days

7. Trezor: Best Rate on Hardware Wallets

Trezor pays up to 15% on every sale, based on net order value excluding VAT and shipping, and it’s clearer than Ledger about tracking: you get credit for any sale within a 30-day cookie window. Payouts are monthly, in euros by wire transfer or in BTC. You apply on Trezor’s partner page, describing your content, audience and channels, and approved affiliates get a dashboard with links, marketing materials and a dedicated affiliate team. It’s a natural fit for Bitcoin and security content, where readers are ready to move coins off an exchange.

• Commission: up to 15% of net order value

• Cookie: 30 days

• Payout: monthly, EUR wire transfer or BTC

8. Changelly: Best Swap Widget for Bloggers

Changelly offers two models. Its RevShare program, for bloggers and community owners, pays up to 50% of Changelly’s fee on exchanges and crypto purchases by your referrals. In practice Changelly puts that at about 0.125% of crypto exchange turnover and up to 2% of crypto purchase turnover, earned on every transaction for 90 days after a user’s first transaction; both the rate and the window are negotiable. Its CPA, CPI and hybrid deals, for media buyers and SEO or PPC specialists, are agreed individually. You can use a referral link, button or embeddable widget. Payouts are in USDT with a $30 minimum, and Changelly doesn’t accept UK traffic.

• Commission: up to 50% of Changelly’s fee (about 0.125% of exchange turnover)

• Duration: 90 days after the first transaction, negotiable

• Payout: USDT, $30 minimum

• Restrictions: no UK traffic

9. ChangeNOW: Best for Wallets and Web3 Apps

ChangeNOW pays a default 0.4% of the volume of each completed crypto-to-crypto swap, and you can ask your manager to raise or lower that fee, even per coin or pair. Fiat on-ramp and off-ramp transactions don’t earn commission, and neither do disabled pairs. You can earn through a referral link, a widget or the API, which is why wallets such as Trezor and Exodus appear among its partners. Withdrawals are available any time in 11 cryptocurrencies, with a minimum of about $100, and payouts over $100 need a whitelisted address.

• Commission: 0.4% of swap volume by default, adjustable

• Eligible: completed crypto-to-crypto swaps only

• Payout: 11 cryptocurrencies, about $100 minimum

10. Nexo: Best for Crypto Lending and Yield Content

Nexo advertises up to 50% of fee revenue across its ecosystem, with individual terms. On the affiliate track, that means up to 50% of advanced exchange and futures trading fees, up to 50% of credit interest revenue or up to 4% of loan volume, up to 10% of the yield your clients earn, and commission on Nexo Card spending. Affiliates are tracked and paid through Impact, by bank transfer or crypto, and withdrawals can typically be requested every 30 days. There’s no fixed minimum audience; Nexo reviews each application and contacts you within one business day. Product availability varies by country, so check what you’re allowed to advertise where your readers live.

• Commission: up to 50% of fee revenue; up to 10% of client yield

• Network: Impact (affiliate track) or Nexo Partner Portal (business track)

• Payout: bank or crypto, typically every 30 days

11. PrimeXBT: RevShare or CPA for Trading Audiences

PrimeXBT is a multi-asset broker (crypto, forex, indices and commodities), and its partner program offers two models. Introducing brokers earn RevShare on the commissions and spread their clients generate, at 35% to 70% depending on status, plus up to 20% on sub-affiliates. Affiliates earn a one-time CPA of up to $1,500, set by the client’s first-time deposit and country and subject to quality checks. Commissions are calculated daily and paid daily, by crypto or bank transfer. Leveraged trading carries real risk, so this one belongs on trading sites, not beginner pages.

• Commission: RevShare 35% to 70%, or CPA up to $1,500

• Sub-affiliates: up to 20%

• Payout: daily, crypto or bank

Other Programs We Checked

• OKX pays up to 50% in USDT and supports sub-affiliates, but doesn’t publish how long commission lasts; it’s covered in our crypto networks list.

• Bitget starts at a 40% rebate (up to 50%) and accepts creators with 100+ followers.

• eToro sets CPA or revenue share per country rather than the flat “$200 CPA” this page used to show; see our fintech affiliate programs guide for its rules.

• Trust Wallet was removed: we couldn’t find a public affiliate program with published terms.

Which Crypto Affiliate Program Should You Pick?

• Telegram, Discord or trading community: KuCoin, Binance or Bybit, because commission keeps coming as long as your referrals trade.

• US readers or a traditional content site: Coinbase or Kraken through Impact, paid in fiat.

• Security, Bitcoin or beginner content: Trezor and Ledger, which pay on wallet sales and don’t depend on trading.

• Wallet, dApp or tools site: ChangeNOW or Changelly, which you can embed as a swap widget.

• Forex and leveraged trading: PrimeXBT, alongside the best prop trading firm affiliate programs.

How to Start With Crypto Affiliate Marketing

1. Pick one audience first (traders, beginners or Web3 users) and choose two or three programs that match it, rather than joining all of them.

2. Check where your readers live. KuCoin excludes four European countries, Changelly bans UK traffic, Binance.com isn’t open to US users, and Nexo products vary by country.

3. Publish useful content before you apply: exchange comparisons, fee breakdowns, wallet setup guides and how-to tutorials, with a clear affiliate disclosure.

4. Read the brand rules. Most exchanges ban bidding on their brand names in search ads, and KuCoin revokes commission for impersonating its channels.

5. Track results by program and drop the ones that don’t convert after a few months. Crypto earnings swing with the market, so don’t rely on a single program.

FAQs

Final Verdict

For the biggest commissions, start with the exchanges: KuCoin if you can reach its upper levels, Binance or Bybit for active trading communities, and Coinbase or Kraken for US readers who want a regulated brand. Then add a Web3 program that doesn’t depend on trading volume: Trezor or Ledger for wallet reviews, and ChangeNOW or Changelly if you can embed a swap widget. Re-check rates every few months, because crypto programs change their tiers often.